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Company signals help users separate a promising target from a merely interesting one. Company signals in Introd

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Signals that matter

  • connector density across the company
  • reachable seniority or function coverage
  • recency of evidence tied to the account
  • community overlap such as alumni or investor networks

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How to use them

Signals should sharpen prioritization. They should not replace the human-level explanation of who will make the intro and why that route is credible.

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Signal quality

Treat a signal as stronger when it is recent, supported by multiple sources, and tied to a specific person or team. Treat it as weaker when it only describes the company broadly.